Business and Finance Reviews

Posts Tagged ‘New business’

Guy Laliberté is a character that few know. Of Canadian origin, is said to have left his home at age 14 because he dreamed of traveling the world and their only means of survival was street art. He earned his living doing stunts and juggling at the corners.

Years later attempt to rejoin the common working life without success to find work so he decided to take up and form their own circus company. (Sound familiar these kinds of stories?)

In 1984 along with his partner Daniel Gauthier and some friends “actors” of the street, was born what is today the Cirque du Soleil, a business that sells U.S. $ 1,600 million a year.

The story of Guy Laliberté is one of those stories that move me and I love sharing for one reason: it illustrates perfectly the Entrepreneurship and the enormous power of dreams.

But the Cirque de Soleil is much more than just a circus become business. The real success of Guy is having implemented an entire marketing strategy for your business that starts from the creation and construction of a brand synonymous with entertainment of the highest quality. How much would you pay to see the live show?

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How many of us have enjoyed it more than once to share with friends a fun afternoon on the dashboard of our favorite game?

And is that board games are a form of entertainment that has no age or race or color.

Today we will talk about how games can be an interesting business, witty and can be very lucrative.

Probably the reason why the games have transcended generations in the course of history more than just fun that’s probably wake up wit, joy, mixed emotions and challenges.

Ancient games like Chess, Checkers or fun puzzles are some of the best examples to mention of the many that exist and show how a very creative game can stand the test of time.

Some interesting facts.

Did you know for example that Monopoly has sold over 160 million units in 80 countries?

Did you know that this game was created during the U.S. economic downturn in 1933, by an engineer named Charles Barrow who was unemployed at that time?

Did you know that no one wanted to market the game and Charles sold for its own account the first units of the same until it became popular and Parker Brothers bought the rights?

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Each year in February is celebrated with great excitement and with an increasing deployment of Marketing friendship day or day of lovers.
And for proactive entrepreneurs this is a great opportunity, a unique opportunity to make money on Valentine’s Day seems to bring all the ideal conditions:
Emotions + I want to please = Consumption.
And is that love and friendship are words with deep meaning that human beings need to express and these are some common ways you can leverage to do business:

* Sale of flowers. Flowers undoubtedly occupy first place in the list of favorite gifts to give on the day of love. The options to exploit this product range from single roses beautifully decorated, to floral arrangements of various sizes to please even the most demanding customer. Of course, the flowers, for the same existing demand for the occasion tend to get more expensive, but are still a product that can be marketed very well. You’d be amazed to know that there are millions of dollars that are sold in flower during this season.
* Preparation of chocolate figures. If the pastry is one of your skills, you can make figures alluding to the occasion like hearts, teddy bears, etc., And sell them as little gifts. A nice package and a bow are perfect complements. You can find information on preparation techniques chocolate figures here.
* Crafts. If crafts are your forte, then you can take advantage of this opportunity to develop different gifts to market either directly or through distributors such as shops, bookstores, markets, etc. Usually Foamy crafts are a very economical option that lets you work larger quantities at a good price which is also suitable for those seeking an inexpensive gift.
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